Our clients have bypassed the skills shortage!
There is little doubt that the highly publicised skills shortage has become a reality and there are certainly not enough skills to go around.
However, the skills shortage exists only for companies who do not aggressively attract and retain their talent. Companies who actively pursue the best in the market and understand the needs of every employee at an individual level will not become victims to the shortage of skills.
Companies such as General Electric, Accenture, McKinsey, Coca-Cola, Virgin and Microsoft have talented individuals queuing at their doors. Why?
The reason is that all these companies have a very powerful brand awareness and image. This follows through into an equally strong Employer Brand positioning and a highly efficient recruitment and on-boarding process. They are viewed as the “Best Companies to work for” and as a result candidates are prepared to discount their remuneration expectations just to work for them.
Despite the fact that these “Talent magnets” have A-Players queuing to join them, they continue to spend millions of Dollars annually honing and building their Employer Brands.
Unless your employer brand is as strong as these companies and you are getting A-Players lining-up to join your company, you need a very aggressive recruitment strategy to ensure that you get an unfair share of talent”
We work with our clients to ensure that they punch well above their weight it terms of getting A-Players for every position. This enables them to compete with the major players and often beat them in getting the right talent for their businesses. |